As the holidays are approaching, you may be looking at ways of increasing your revenue. If your salon traffic still isn’t quite what it was pre-covid, there are many ways to boost salon revenue during the holidays with gift cards promotions and by making them easy to buy! 
 

Make Your Gift Cards Easily Available
Not only do you need to make sure they are easily seen and accessible in your salon, but giving the opportunity to be bought from your website is key. Not everyone goes from retail store to retail store to shop. More and more consumers are buying online and gift cards are no exception. It’s a fact that sales for gift cards go up when it’s easy for your clients to purchase without having to make a trip into the salon.
 
Another immediate way to offer gift cards is through your mobile app. While someone is relaxing at home trying to figure out a perfect gift for their loved one, friend, family member, or boss, being able to purchase a gift card at their convenience is perfect! 
 
Gift-giving Made Easy with Gift Cards
Gift cards have been becoming more and more popular in recent years and can play a huge part in boosting your revenue. Not only are they an excellent way for last-minute shoppers to purchase the perfect gift for friends, family, and coworkers, but we’ve seen consumers buying gift cards for themselves to use for future salon and spa services. These are guaranteed income for your salon, even if the recipient never gets around to using the gift card!
 
Making gift cards available on your eCommerce store, website, mobile app, and in-store ensures that they’re readily available to your clients. Consider enabling your gift cards to be available for a salon service, a relaxing spa treatment, or for an optional cash amount that can be used for a service, treatment, or retail product of the recipient’s choice. They can even be purchased and sent to the recipient at the time of purchase!

Here are some special offers for gift cards that can boost sales:
 

• Purchase a $100 gift card and get a free $25 gift card toward a future purchase. This incentive gives the purchaser the option to give the bonus gift card as another gift or to use for themselves! 
   
• Purchase three $50 gift cards and receive 15% off your next salon visit.
   
• With every $100 gift card purchase, receive 10% off your favorite salon or skincare product. 
   

It’s not too late to get ready to boost your sales during the holidays. Be ready with some income-generating methods that not only help your salon & spa but also are something that your clients can count on to make their shopping and gift-giving experience easy. 
 

At Salon Clouds, we can help you boost your sales on Google, add banners and pop-ups to your website, help set up your E-commerce store, and offer you an optimized mobile app for your clients.
 

If you need help with email marketing, strategizing your sales and revenue, building an e-commerce store, or more, give SalonCloudsPlus a call today at (866) 654 -8009, email us at app@webappclouds.com, or connect with us using our online form.  SalonCloudsPlus can help jumpstart your business through innovative solutions.